Why Creativity Matters:

“The seeds of creativity lie in everyone. Some individuals are fortunate that their sprouting imagination was nurtured and grown into strong creative thinking abilities. Their parents and teachers nourished them with creative experiences and confidence, building responses to their attempts, throughout their childhood.  Creative people invent, imagine, problem-solve, create and communicate in fresh new ways. Every business requires creative thinkers in the form of scientists, engineers, medical researchers, technology innovators, business entrepreneurs, artists, performers, writers and illustrators, designers, inventors, educators and parents. Those with the ability to “think outside the box” will lead the future and make special things happen.” (Crayola 2017)